Weekly Musings #3 (1/22/11) from oftwominds.com
 
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Summary of the week:
The usual weekly "report" from financial pundits begins with a reference to the conferences he/she attended in Dubai, Sydney, Zurich, etc., helping wealthy people become wealthier. This is intended to impress us with the fact that said pundit is in high demand by "people in the know."
 
Alas, I did not jet to Dubai, but stayed home and dissected the Social Security system, and received hate mail for my foolish pains. In other words, I am an idiot.
 
That said, I doubt those conferences are all that fun, and the airport appears to be the highlight of Dubai. And now, on to our extremely exclusive musings (only 200 people on the planet receive this!):
 
Item #1:
Social Design in Three Dimensions: Four Examples (via G.F.B.)
http://changeobserver.designobserver.com/entry.html?entry 3D24398
 
Given the dominance of large-scale systems--global corporations and supply chains, global banking and pharmaceutical cartels, Central States wielding vast powers, etc.--we tend to think "social engineering" only works on a vast scale. These four small-scale projects demonstrate how one individual and social media can engineer significant improvements.
 
Item #2:
Graphics are changing the way we view information (via G.F.B.)
http://www.visualnews.com/2011/01/19/how-grap hics-are-changing-the-way-we-view-information/
This 11-minute video clip exceeds my tolerance level (5 minutes) but it offers up some singular insights into the power of visual information in a globalized social media world.  Displaying large amounts of data in a visually compelling fashion is one factor in an ongoing an information revolution, but the very attractiveness of these images also greatly increases their power to deceive/misinform.
 
Since I have long dabbled in charts and graphics on the blog, this clip brought all sorts of possible applications to mind. A visual representation of how much energy we each use annually (on average), for example: how much energy does our Internet usage consume compared to jet fuel consumption of our air travel?
 
Item #3:
Who's to Blame for the Mortgage Mess? Banks, Not Homeowners (Daily Finance)
http://www.dailyfinance.com/s tory/credit/whos-to-blame-for-the-mortgage-mess-banks-not-homeowners/1980 3636/
 
If you read only one 1,000-word article on the robo-signing MERS mortgage/foreclosure mess, read this one. It is remarkably concise and well-written and lays out the banks' culpability very clearly.
Item #4:
The commercialization of microcredit
 
Sacrificing Microcredit for Megaprofits
http://ww w.nytimes.com/2011/01/15/opinion/15yunus.html
Micro-lending innovator Muhammad Yunus describes the "mission drift" which is making the microcredit movement into a global profit center. The alternative model to conventional banking--that is, maximize profit and leverage--is to make each borrower an "owner" of the revenue stream from the micro-loans.
 
There is nothing inherently wrong with the profit motive but it's useful to recall that there are competing ways of organizing capital and lending. Here is one description of such an alternative value system.
 
Item #5:
Personal Loans and Online Investing - Peer to Peer Lending
http://www.prosper.com/
The idea here is to bypass the conventional banking sector by arranging loans from person-to-person and enterprise-to-enterprise via the peer-to-peer model.
 
Many people are pursuing extensions of the peer-to-peer model. It seems verification and trust are key issues.  Some believe that a self-organizing oversight such as "Yelp!" might work: if someone cheats someone, they would be revealed on a Yelp-type review network and their ability to rip off others would be significantly reduced.
 
Money and legal contracts are both systems of trust.  Thus they involve some risk.  On the other hand, we should recall that Modern Capitalism was constructed in the 15th and 16th centuries with letters of credit that funded trade, as there wasn't enough gold or silver to fund the rising volume of trade transactions. Word of mouth probably weeded out the untrustworthy back then, too.
 
Item #6:
What Should Food Look Like? (via G.F.B.)
h ttp://observatory.designobserver.com/entry.html?entry 3D24298
 
This design piece references an article which made a big splash a few weeks ago:
 
Divided We Eat: Class and Food in America
http://www.newsweek.com/2010/11/22/what-food-says-about-cla ss-in-america.html
 
These pieces made me think of Japan's vast snack-food industry in which novelty is taken to extremes. There's nothing mysterious in food-snack novelty: in mature economies which can easily feed their populace, then selling carrots and grains offers little profit margin.  But if you can package those cheap ingredients into costly tidbits with excellent mouth-feel and a marketing buzz, the profits can be immense.
 
One marker of "class in America" is gullibility.  Upper-class people know not to trust used-cars lots (alas, a fading business model, thanks to online appraisals of used-car valuations), late-night TV infomercials and the like. The upper-class perspective is that of the marketer, while that of the lower classes is of the consumer, and especially the "aspiring" consumer who desires affordable totems and markers of their own self-worth.
 
One dominant force in American culture is instant gratification. Foods which can be purchased, ripped open and consumed on the spot play to the cultivated sense that if we're eating fast food and packaged food, it means we "don't have time" for "real food," and this "busy-ness" is itself a marker of our aspirations.
 
In other words, if we buy pre-sized carrot pieces rather than take 2 minutes to peel a carrot ourselves, it says that we're too busy for such mundane tasks: we have places to go, people to meet and things to do.
 
Healthy "upper class" households keep it simple: there are no packaged foods, snacks or fast food in the house and hence no temptations. Opting out of the entire consumerist aspirational perspective is difficult, but less so if you're in the class which inhabits the perspective of the marketer rather than that of the consumer.

Item #7:
Social Media and "Vernacular Culture"
 
Reader Jean S. made a number of excellent points in a recent email:
 
 "You make a crucially important point in today's blog entry.
(http://www.oftwominds.com/blogjan11/situational-shared-awarene ss01-11.html
"Situational Awareness and Shared Awareness")
 Your blog and a few others inoculate a great many people with situational
awareness, but we have no common meeting ground, and hence no
opportunity for development of shared awareness.  Somehow, we need to
know each other and know how to communicate with each other, and I don't
think anybody has yet created a meeting hall where that can happen.  The
"Reply" appendage to some blogs doesn't do it.  I despair scanning the
comments following Kunstler's blog entries, always beginning with the
incredibly inane "First" and moving on from there with petty arguments
over irrelevancies and self-aggrandizing, blathering dissertations.  We
need, somehow, to all be in the same room in order to know that
everybody else get's it too to begin to take the next step to do
something about it.  You have nailed the problem!  Maybe we can look to
you for insight in creating a solution."
 
I see social media as in its infancy. Right now it's seen as a marketing channel--adverts displaying Hello Kitty toys if you mention "kittens" in your email or Facebook entry--or as a private-network channel in which we each establish our own networks and distribute "content" about ourselves to the channel.
 
I think social media could become much more useful.  For example: fellow bicyclist and oftwominds reader Maclean recently recommended that I forego the duct-tape repair of my bicycle seat in favor of finding a local craftsperson who could refurbish the seat cover with leather or faux leather.
 
I would like to pursue this, but the process is arduous now: I have to sort through hundreds of listings on craigslist, or place an advert there, or do a bunch of web searches.
 
If social media were developed to aid small-scale commercial enterprises, then I would be able to go to a single aggregator of such enterprises and either find a craftsperson quickly, or access the collective knowledge of the network with a short query.
 
Craftspeople could share a portion of the revenues generated by the network, or the advert income--some "sharing" of both resources and income would make it attractive to join multiple social media "guilds".
 
As I have noted before, the majority of our income flows to a handful of large-scale cartels and the Central/Local State. Local enterprise atrophies when mostof a community's revenues flow to global concentrations of power and wealth.
 
Social Media could do so much more leveraging of small-scale local enterprises. The initial costs of starting such networked guilds would be relatively modest; the field is wide open.  Yelp offers one model of recommendations, but it's not organized in any systemic fashion, nor is it operated by local enterprises.
 
Yelp could overlay a much more directed social media network aimed at promoting local small-scale enterprises.
These are just initial thoughts on an enormous and important subject.
 

Item #8:
Closing Ceremony Shangahai Expo, 2010 (via John F.B.)
http://www.youtube.com/watch_popup?v 3D6HfDeTVpinU&vq 3Dmedium
The Chinese have really mastered the visual and musical extravaganza. This is a fun few minutes.
Our friends in the Shanghai region reported that the lines were horrendous at the Expo, as was the summer heat.

One thing I'm reading:
http://www.amazon.com/gp/product/1906755019?ie 3DUTF8&tag 3D charleshughsm-20&linkCode 3Dxm2&camp 3D1789&creativeASIN 3D19 06755019
The Second Tour by Terry Rizzuti 
A riveting and wrenching account of the Vietnam War by one who lived it, told in a style which evokes the post-traumatic syndrome the author experienced after his tour of duty as a Marine Corps grunt in Vietnam circa 1967.
 

This week's quote of note: (via U. Doran)
 
"Depressions are when money comes back to its rightful owners."
J.P. Morgan
 

Thanks for reading--
charles hugh smith
 

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